We help Black women entrepreneurs shift from just audience-building to creating thriving, engaged communities.
[30 Reasons to Build Community] Connection converts
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Hey Reader, When people feel connected to you — when they’ve seen you show up, listened to your insights, and had small touchpoints with you — the “sale” isn’t really a decision. It’s just the next step. I started noticing this when I built rhythms of small, consistent connection: ✨ Reposting something a client shared. ✨ Dropping a quick comment on their win. ✨ Validating an idea they were already considering. Those little things added up. They built familiarity, trust, and ultimately connection. And when I looked back, I realized there was always a pattern. Growth doesn’t come by accident. It flows in a sequence: Founder → People → Business. First the founder — your clarity, energy, and intention. Then the people — the trust and connection you’re building. And finally, the business — sales, conversions, growth. Every time I tried to skip straight to “business,” it fell flat. But when I started with me, then focused on my people, the business always followed. 👉 That’s the real order of growth. Here’s how you can try it this week: • Founder: What’s one way you can show up with clarity and energy? • People: Who can you create closeness with through a small touchpoint? • Business: Notice how much easier sales feel when closeness is there. And if you want to practice this exact Founder → People → Business flow with guidance, join me in the 5 Day Build Your Community Challenge starting Sept 22. We’ll work through each stage together. 🎟 Join the challenge here → https://www.notedd.com/5-day-challenge Best, Lauren We hope you enjoyed today's theme! If the 30 days of community building insights is not your vibe, Just hit reply with “UNSUBSCRIBE” and we’ll make sure you’re removed from the list. |
Notedd
We help Black women entrepreneurs shift from just audience-building to creating thriving, engaged communities.
Hi Reader,One of the biggest lessons I’ve learned about community is this: engagement doesn’t happen by accident. It happens when people know what to expect from you. That’s why rhythms matter. A rhythm could be as simple as sending a Monday check-in email, hosting a Friday Q&A, or starting the month with a theme your people can rally around. These touchpoints become anchors — the moments people look forward to. In my first community, the group was small. But the members who stayed told me it...
Hey Reader, When clients or customers leave, it’s rarely about price. Most of the time, it’s about connection. Because when people feel like they’re part of something — part of a real community — they’re less likely to leave, even when life gets busy. They don’t want to lose the content, but also the connection. I learned this the hard way with one of the very first members of my first community. She told me she no longer wanted to be a part of it. Not because she couldn’t invest, but because...
Hey Reader, As shared throughout this week, when I first started building communities, I thought growth meant chasing numbers. More followers. More sign-ups. More referrals. But what I’ve learned is that numbers only take you so far. The real momentum comes from connection, alignment, and rhythms that don’t burn you out. Here are three moments that shaped that lesson for me: ✨ Lesson 1: Leadership is felt, not just seen. At an event in June, I shared what later became my Community Conversion...